Shea Yeleen International
founder, Rahama
Shea Yeleen International is a socially responsible enterprise that cares about the global community. Our mission is to benefit rural African communities and particularly women in West Africa through the production and sale of high quality shea butter products. Our skin care line includes body butters, lipbalms, and soaps, among other products, which contain between 100 – 25% unrefined shea butter. Shea Yeleen’s model is transforming the shea industry by strengthening the shea butter supply chain to benefit local shea producers, and supplying higher quality natural shea products directly to savvy consumers. One major misconception among beauty product consumers is that all shea butter is natural shea butter. This is not the case. The majority of mainstream shea butter products use an ultra-refined shea butter, which is processed with hexane and stripped of its natural therapeutic benefits. Through connecting shea producers directly to consumers Shea Yeleen is ensuring that not only are women paid a living wage, but also that the highest natural product is available to consumers.
